Lead Designer
Brand development for the Sonoma-based winery. Includes print, web and email design.

Method
Kamen Estate Wines was created by screenwriter Robert Mark Kamen, whose work includes screenplays for films such as The Karate Kid series, The Tranpsorter series and the Taken series, to name a few. Although Robert’s screenplay work speaks for itself, the overall look of the wine brand was designed to keep the focus on the wines and vineyards with smaller allusions to his screenplays; this helps the wine earn respect and notoriety for its quality rather than for whom it’s associated with. To help keep the collateral design unique to Kamen, the angled corner and border from the wine label’s shape is used to crop or frame imagery or act as a diecut shape for certain print pieces. Robert’s screenplays are incorporated in the more whimsical collateral, such as movie quote t-shirts packaged in film canisters, sold at the tasting room.

Credits
Designed during employment at Designthis!. Photography by Designthis!. Wine label design by a different company.